E-mail to Your Friend(s)Print Friendly

Global Business Students Win Marketing Case Competition

A team of three Year 3 students from the Global Business Studies (GBS) comprising (from left) Queenie Li, Veronica Lau and Peggy Tse won the Hong Kong Finals of L’Oreal Brandstorm 2013 on 30 April. The CUHK team defeated its counterparts from local universities by its outstanding marketing plan of an innovative new hair care and styling product and walked away with the championship. The triumphant team will compete in June at L’Oreal headquarters in Paris at the International Finals to vie for a top prize against teams from 45 countries.

For details, please click here.