Bulletin Number Four 1983

and industrial sectors depend on the advice and guidance of academics for their progress. In the realm of Business Management Studies, individual teachers have conducted numerous researches, both academic and applied. Under the Institute of Business Management Studies (1978-82) a number of projects have also been undertaken, among which are: The Export Behaviour of Hong Kong Firms', ‘Media Consumption Behaviour', 'Consume Judgement Models in Clothing Store Selection' ， 'Direct Foreign Investment Environment in Hong Kong', ‘Direct Foreign Investment: Low Developing Countries to Low Developing Countries', 'The Practice of Japanese Businessmen in Hong Kong', 'Retail Location Study for Commerci Banks', 'Marketing and Management Concepts for Christian Organizations' and 'Management Needs of the Manufacturing Sectors in Hong Kong'. Social Studies In the field of social studies, interdisciplinary research has been promoted. Indeed, the Institute of Social Studies and the Humanities was the first research institute set up in the University. Before its reorganization in 1982, there were under it the Centre for Communication Studies, Centre for East Asian Studies, the Economic Research Centre，the Geograph Research Centre, the Public Affairs Research Centre，and the Social Research Centre. Now the Institute has been renamed the Institute of Social Studies with two centres under it, viz. the Centre for Hong Kong Studies and the Centre for Contemporary Asian Studies. Most of the Centres have focused their studies on the political, social and economic problems of Hong Kong, Southeast Asia and China, and issued numerous Occasional Papers. The Social Research Centre carried out extensive studies on a variety of Hong Kong's social problems such as housing, population, aged people, family, interpersonal relationships, secondary school pupils, and education. The large-scale 'Kwun Tong Industrial Community Research Programme', which studied many aspects of the new town, is a typical example of interdisciplinary research. The Economic Research Centre developed an econometric forecasting model and has since September 1978 released periodic forecasts of the Hong Kong economy, which are useful reference for local businessmen and policy makers. The model has also an international dimension: the Centre has joined the Pacific Sub-Link system, which attempts to link national economic models of various countries. Research activities of the Centre for Communication Studies included various projects on communication studies such as ‘Studies of Women and Media', the documentation of material on communication and journalism and the publication of The Asian Messenger. One of the major projects completed by the Centre tor East Asian Studies is 'Editing and Annotating the Works of Vietnamese Historical Sources', conducted in cooperation with the Southern Illinois University. Besides Hong Kong-related research such as ‘Needs and Aspirations of the Kowloon City Residents on Community Building 52