Bulletin Number Three 1985

The following table gives relevant statistical information as of March 1985: Total Current Enrolment Expected Number of Graduates in 1985 Expected Intake in Sept. 1985 Number of Applications for the Sept. 1985-Intake Two-Year MBA Programme General Programme Specialization Programme 75 5 34 0 40 10 289 23 Three-Year MBA Programme 149 51 60 373 Total 229 85 110 685 In 1981 the members of this Advisory Board made it possible for the Programme to acquire a ‘Town Centre' consisting of three classrooms ， three small offices ， a general office and a student lounge. The 'Town Centre' is conveniently located in the East Ocean Centre i n East Tsimshatsui, and all of the Programme's classes and other activities are carried on there. In 1981 the Lingnan Institute o f Business Administration and the Three-Year MBA Programme were combined to form the MBA Division. The Faculty of Business Administration was also reorganized so that the MBA Division now has the same status as each of the three undergraduate Departments. The Division is managed by a Director and two Associate Directors, and the Director reports to the Dean of the Faculty of Business Administration. The MBA Division continues to be subject to the regulations of the University's Graduate School. In 1984 the MBA Division and the Department of Marketing and International Business established a new 'Specialization MBA Programme in Marketing and International Business'. This programme requires two years of full-time study and i s open only to graduates with first degrees in Business Administration. Students in this programme are exempted from certain required courses in the ‘General MBA Programme' but are required to take six ‘specialization courses' offered by teachers of the Department of Marketing and International Business. Philosophy and Objectives The primary objective o f the MBA Division has remained unchanged; we still select well-qualified and highly motivated young men and women and prepare them for responsible and demanding managerial positions in Hong Kong. We have now accumulated almost twenty years of experience and, hopefully, we have learned how to make the best use of our resources in helping our students obtain maximum benefits from their MBA programmes. We try to make certain that they acquire the knowledge, the interpersonal communication techniques and analytical skills they will need as managers. We are also concerned about the attitudes of our graduates; they must learn to think and behave like managers and they must be able to convince others that they can carry significant responsibilities. We want them to develop self-confidence and, at the same time, to be sensitive to the needs o f others. We use a wide variety of methods fo r imparting knowledge, teaching the required skills, and helping the students acquire appropriate attitudes. Accomplishments to Date The MBA Division measures its success in terms of the positions our graduates obtain and by the contributions they make to their employers and to the community. We attempt to evaluate their performance by keeping track of their promotions and by talking with their employers. As of March 1985 we have more than 300 graduates from the Two- Year MBA Programme and more than 200 from the Three-Year MBA Programme. Most of these graduates are now occupying middle-management positions in business enterprises in Hong Kong. However, many of the older graduates are holding very senior positions, and a good number of them have established their own companies. Others are teaching in universities, polytechnics an d post- secondary colleges, and several are in the Civil Service. We keep in close touch with our graduates and we RECENT DEVELOPMENTS 11