Bulletin Autumn‧Winter 2004

me c h a n i c al a nd electrical e n g i n e e r i n g, advertising, and real estate investment and d e v e l o p m e n t o n t h e m a i n l a n d . T h e s t r u c t u r e a n d g o v e r n a n ce of t h e se enterprises have also u n d e r g o ne large- s c a le r e v a m p s a n d t h e G r o u p n o w c o m p r i s es t h r ee m a i n c o m p o n e n t s, namely, Sh un H i n g Electronic H o l d i n gs L t d ., Sh un H i n g Ch i na I n v e s t me nt L t d. and Shun H i n g Overseas Investment Ltd., each r u n b y specialists i n their respective fields. O v e r t he years D r . W i l l i a m M o n g h a s e x p l o r ed n ew frontiers i n international business w i t h his d i s t i n g u i s h ed f o r e s i g ht a nd b r i l l i a nt a c u m e n . I n t h e b e g i n n i n g, as if g i f t ed w i t h p r e s c i e n c e, he c o u r a g e o u s ly b r o u g ht J a p a n e s e e l e c t r i c a l a p p l i a n c e s t o H o n g K o n g i n the 1950's o n the a s s ump t i on t h at ‘ I take u p w h a t others set aside, wh i le letting go of w h a t others are a f t e r '. T h e n he d e v e l o p ed a close f r i e n d s h ip w i t h M r . K o n o s u ke Ma t s u s h i t a, s u s t a i n i ng it w i t h the greatest sincerity, trust, a nd the m o s t h o n o u r a b l e f o r m of b u s i n e ss pa r t ne r s h i p. I n r u n n i ng his business his o p e r a t i o n al p r i n c i p l es are f o u n d e d o n the concept of ‘ n ot to q u e s t i on those to w h o m duties have been assigned, w h i l e n ot to assign du t i es to those w h o m one m i g h t question'. W i t h the a d v e nt of the 21st c en t u ry he is t a k i ng f u r t h er steps i n his entrepreneurial pursuits. I n the s p i r it of t he a n c i e nt mo t t o, ‘ if one m a y seek r e n e w a l he m u s t do i t e v e r y d a y, a n d k e e p t he r e n e w a l p r o c e ss g o i n g ' , he a m a l g a m a t e s t h e b e s t of C h i n e s e , We s t e r n, a n d J apane se m a n a g e m e nt c o n c e p ts to c r e a te g r e a t er r o o m f o r bu s i ne ss g r o w t h a n d e x p a n s i o n. T h u s t h e S h u n H i n g G r o u p , u n d e r t h e l e a d e r s h ip of D r. W i l l i am M o n g , sees s t r i v i ng for pe r f e c t i on as the e p i t ome of its corporate culture, a nd its emp l o y ees are c o mm i t t ed to c o l l a b o r a t i ve e f f o r ts u n d er a u n i t ed s p i r it of trust a nd m u t u a l e n c o u r a g e m e n t . G u i d e d b y t h e s e p r i nc i p l es, the G r o up continues to g r ow a n d d e v e l op its a c t i v i t i es to serve t he c ommu n i t y. D r . W i l l i am M o n g has c o n t r i b u t ed s u b s t a n t i a l ly t o t he a d v a n c e m e nt of c o mm e r ce a n d i n d u s t r y , e d u c a t i o n, med i cal services, and social welfare. The Sh un H i n g Ed u c a t i on a nd Ch a r i ty F u nd was set up i n 1984 and, since its foundation, has d o n a t ed close to HK $ 4 00 m i l l i o n i n s u p p o rt of e d u c a t i o n a l, h e a l th care, ...In the beginning, as if gifted with prescience, he courageously brought Japanese electrical appliances to Hong Kong in the 1950's on the assumption that 'I take up what others set aside, while letting go of what others are a f t e r ' . ...In running his business his operational principles are founded on the concept of 'not to question those to whom duties have been assigned, while not to assign duties to those whom one might question' ....In the spirit of the ancient motto, 'if one may seek renewal he must do it everyday, and keep the renewal process g o i n g ' , he amalgamates the best of Chinese, Western, and Japanese management concepts to create greater room for business growth and expansion Chinese University Bulletin Autumn • Winter 2004 34