Newsletter No. 328

No. 328, 4.12.2008 1 回顧EMBA課程十五年的發展，有甚麼地方感欣 慰？尚有哪些發展空間？ The EMBA Programme was launched 15 years ago. Looking back, what are you most proud of? Will there be new developments? 最感欣慰的，是凝聚了一群社會精英，他們在香港、鄰近 地區及海外貢獻社會，在政、商、教育和非政府機構默默 耕耘，實踐EMBA課程所學。 每個經濟社會都有發展的空間。香港是連接中國與環球 經濟的樞紐，從這個角度來看，我們還有大量工作要做， 不管是課程、研討會或論壇，都要觸及當前課題，邀請最 合適的主講嘉賓，並要擴展和深化聯繫網絡。 I am glad that the programme has nurtured a group of elites who contribute to the government, business, education, and non-government sectors in Hong Kong, the region and overseas by applying what they have learnt from the programme. Each economy has room for development. Given that Hong Kong is the hub of China and the global economy, we have plenty of work ahead us. To mention a few, our curriculum, conferences and forums must cover contemporary issues and invite the most appropriate speakers. We must also expand the scope and depth of our network. 2 你構思的《與CEO對話》和《管理新思維》受到 歡迎，先由電台播出，擴展至電視頻道，其後又策 劃了《EMBA論壇》。這個意念當初是如何產生的？ 目的是甚麼？ What gave you the idea for ’Talking to CEOs’, ‘New Thinking in Management’, and the ‘EMBA Forum’? What are the goals of these programmes? 源自五年前與學長盧榮俊博士及其夫人古嘉莉女士的飯 局，他們都是中大商學院本科課程的校友。席間盧博士表 示面對新形勢，沿用舊思維已不能發揮作用。他提出不少 建議，其中包括擴闊學院的網絡。不久，香港電台一位編 導，亦即中大歷史系校友孔祥卿女士，向我提出中大可否 與港台合辦一個嶄新的節目，正好吻合盧博士的建議， 《與CEO對話》由此誕生。由於反應不俗，港台因此建議 合辦另一議題式的節目，造就了《管理新思維》的出現。至 於設計《EMBA論壇》是因為一些較複雜的議題，以小組 形式深入討論較為合適，加上講者多以英語或普通話為母 語，故改以論壇進行，讓學生了解講者的獨到體會。 三個節目對象雖有不同，但目的仍是把網絡帶至 中大，亦把中大帶到商業社會，同時與市民分享相 關理論，回饋社會。 The idea came from a dinner with Dr. Lo Wing- chun and Mrs. Lo Ka-lee Clarie five years ago. Dr. Lo said the traditional mentality was losing its weight in tackling contemporary issues. Broadening the faculty network was one of his suggestions. Later, Miss Hung Cheung-hing, producer of RTHK and CUHK alumna, called me about the possibility of co-organizing a new ‘Talking to CEOs’ programme, which coincided with Dr. Lo’s suggestion. The programme was well received and initiated another topic-orientated programme, ‘New Thinking in Management’. With the complexity of its debate topics and the frequent use of English and Putonghua by the speakers, the ‘EMBA Forum’ allows students to gain a thorough understanding of the topics through the live interactions of the speakers. The target audience of the three programmes are different but the goal is the same. To bring the network to CUHK, and to bring CUHK to the business world. In the process, we also share the relevant business theories with the public. 3 成功的管理人員應有甚麼特質？ What are the characteristics of a successful manager? 誠信、可靠、善於溝通、具領導及管理才能，以及精於 謀略。 Iwould say ‘integrity, reliability, communication, leadership, management, and strategic skills’. 4 你曾任職商業機構，是甚麼原因促使你執起教鞭？ 教學、從商和當主持有甚麼同異之處？ You worked in the commercial sector. What made you take up teaching? Can you compare being a teacher, a businessman, and a programme host? 我自小已立志教書，有感於欠實戰經驗的教學不能全面， 所以特意先在商界汲取經驗。教學、從商和主持三職是類 似的，都是針對所肩負的責任，用盡方法滿足受眾。不同 之處是執行方法，教學是以教學理念出發，從商則以商業 角度為依歸，主持則要向聽/觀眾負責，使他們收聽/觀看 節目後能有所得着。 I made up my mind to be a teacher when I was young. I chose to work in the business sector so as to acquire practical experience to enrich my teaching. The three jobs are similar in the sense that you have to satisfy your target group in accordance with your responsibilities. The only dissimilarity is in the execution. Teaching is based on ideology while in business, you see things from a commercial angle. And a programme host is responsible to his audience. 5 在獲得校長模範教學獎後，你說：「教書欠自我要 求和創意，便不能有進。」可否闡述一下？ After winning the VC’s Exemplary Teaching Award, you said that there would be no progress if we did not demand excellence of ourselves and seek innovation. What do you demand of yourself? What is innovation? 我的自我要求是為周遭人士創造附加價值。創意是先要 確定目標，繼而尋找更有效、不落俗套的解決方法。我的 創意源自朋友、上課、報章和電台等，在生活俯拾即是，但 必先要去蕪存菁，再加以整理，這樣便會湧現很多機會和 創意。 To create added value for people around me. Innovation is about setting your goal and using original solutions to efficiently solve the problems at hand. Innovation may be inspired by friends, what’s in the newspaper and radio, and teaching experiences. Innovation may spring from any part of our daily lives. All that is needed is to put things in order. Ideas and opportunities will follow. 6 香港的學生需要甚麼特質？ What qualities do Hong Kong students need most? 作為學生，應思考對其他人負有甚麼責任，如納稅人、老 師、自己和未來的僱主。深思過後，便會恪守學生的本分， 不會走課，不會不用心學習。簡言之，是將心比己，己所不 欲，勿施於人。 Students should consider their responsibilities to others such as taxpayers, teachers, themselves and their future employers. They should perform their duties as students, i.e., not skip classes, concentrate on learning. In other words, put yourself in others’ shoes, and do not impose on others what you do not desire. 市場學系陳志輝教授是中大校友，身兼工商管理學院副院長（本科課程）及行政人員 工商管理碩士課程主任（EMBA課程）。陳教授曾任消費者委員會主席，現為選舉事 務委員會和優質旅遊服務委員會的成員，以及香港存款保障委員會主席。 Prof. Andrew C.F. Chan, CUHK alumnus, is the associate dean (undergraduate studies) of the Faculty of Business Administration and director of the Executive MBA Programme (EMBA Programme). Prof. Chan is the ex-chairman of the Consumer Council and the chairman of the Hong Kong Deposit Protection Board. He is also an activemember of the Electoral Affairs Commission and the Quality Tourism Services Association.